The Seat
Gruen Pitch
Earlier this year, we were invited to compete on Gruen’s ‘The Pitch’ segment. The brief was to get people to stop going to the movies. So we created a visceral TVC that showcased the true horror of the cinema experience.
Credits
Agency - Rare
Creative Direction - Liz Hammond, Brett Wheeler
Creative Team - Simon Mullins, Rob Mead
Agency Producer - Damien Del Borrello
Account Manager - Allison Miller
DOP - Lewis Potts
Grip - Dan Stone
Sound Studio - Soundbyte
Sound Engineer - Brad Habib
Studio Producer - Chantall Brouwer
Post Production - The Office of John Cheese
Edit & Visual Effects - James Hawkes